Soft Launch in Dating: The Tease Before the Reveal

Gone are the days of instantly going Instagram official. A soft launch in dating is when someone subtly hints at a new relationship, think a blurry photo, photo of holding hands, or a dinner snap with “someone special”. It’s a low-key way of sharing your excitement without inviting too much attention. Whether its mystery, privacy, or just fun, soft launching is the new romantic rollout.